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Member Advertising Plan Matrix


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Member Advertising Plan Matrix
 

 

Publication

Total monthly cir

Specific

target

market

 

Full

Yr sub.

 

Full page

4 color

FVN cost

 

Est. cost per member (20)

 

Ad run #

times

Total

est. yrly cost per member

(20)

 

Est.cost

  similar

size display ad

 

Est.

saving

per member

(20)

Additional

promotional support

provided

 

Web

Link

 

1

Great lakes

Angler

 

39,000+

Recreation

Fresh water

 

9X

 

1904

 

95.20

 

9x

 

856.80

 

4745

 

3889

1x ea.

1/5 page 4c

Hi Res Display

Y

2

Tackle Trade World

13,000+

Industry

fresh and saltwater

market

international

 

12x

1500

75.00

12x

900.00

5100

4200

1x 1/2page

Hi Res company profile &

1x product

highlight ad

Y

3

Tackle Trade World

13,000+

Industry

fresh & saltwater

market

international

 

12x

1600

80.00

6x

480.00

3000

2520

1x 1/2page

Hi Res company profile &

1x product

highlight ad

Y

4

Fishing Tackle Retailer

16,100

Industry

fresh &

saltwater

market

11x

4700

235.00

6x

1175

2533.50

1358.50

 

Press release &

Individual

product reviews

 

 

Y

5

Fishing Tackle Retailer

16,100

Industry

fresh &

saltwater

market

11x

5170

258.50

3x

775.50

1266.75

491.25

Press release &

Individual

product reviews

 

Y

6

Bass Time

125,000

Serious pro Bass circuit

12x

7775

388.75

6x

1943.75

12,735

10,791.65

Press release &

Individual product reviews

 

Y

7

Bass Time

125,00

Serious pro Bass circuit

12x

8552.50

427.62

3x

1282.87

6367.6

5084.63

Press release &

Individual product reviews

 

Y

8

Florida Sport Fishing

60,000

saltwater

SE  USA  & Islands

6x

2000.00

100.00

6x

1194.00

1794.00

1194

Press release &

2x ea product review release

Y

 

 

Each of these individual full page ad plans represent an excellent value offering rates that will allow you to advertise in high quality magazines, providing your company with maximum exposure at very reasonable rates. The additional promotional support, depending on the publication will include one or more of the following promotions: Press Release, Product Reviews, Company profile, Hi Res product display ad, all extremely important value added feature that will help your company and its products stand out at least one time on its own.

 

These rates allow you to be frugal with your advertising dollars without compromising quality or quantity. If you’re so inclined you should consider more then one ad campaign, to increase your exposure to markets you might otherwise might not even have considered possible.

 

For example:

If you primary market is the big game freshwater fish angler (Muskie, Pike) than option #1 would be one to seriously consider as well as tackle Trade World which has international exposure to the very same markets via business to business promotion. While Great Lakes Angler would reach your end user angler, TTW would open you up to anglers all over the world through other retailers, distributors and representatives that you might not have had access to before. This combination plan would give you an opportunity to do some serious advertising during a time when so many others are backing off because of the tough economy. What’s even better is that one full year in Great Lakes Angler (9 issues) and one full year in TTW (12 issues) will cost only $1756.80. That is one hell of a deal and don’t forget you also will receive both editorial and display ad support via press release, product review and or product display ads.

 

This is just one example of some great opportunities you now have at your disposal, with eight different options I hope there are enough options to serve just about anybody that is interested. What you decide to do is up to you all I’m doing is giving you the options. So think about it, look at the different plans, decide if you want one or more and then let me know ASAP. ASAP means within the next two weeks. I need to be able to comprise a list of interested companies that hopefully will all want the same thing but that isn’t very likely so I will need extra time to sort this all out, match up companies with plans and do in time for the coming 2010 season. So I would really appreciate your making this a priority because time is of the essence.

 

Important Details: The Devil is in the details, I have tried to think of them all, but will surely miss something. Your feedback and help in this matter would be appreciated, if you work with me on this we will see it through to a positive end

 

1- Ad rates shown are all based on minimum 20 participants per ad plan.

2- Interested parties are requested to contact the specific magazine(s) of interest to receive a copy of the ad plan details to verify plan as provided

3- No company will pay for any plan until it has been determined that enough have agreed to participate in the selected plan (min 20)

4- Once enough companies have agreed to participate in a particular plan and been notified of same, payment must be made to host company ,

Snap-N-Trac Marine Inc within 72 hours of notification

5- Host company will pay for total ad package out of the funds received from participants so that the ad plan can commence

6- Estimated display ad size will depend on the magazine and its page lay out allowing for 20 ads per page.

7- Each participating company is required to work directly with the magazine art department and comply with their art department requirements.

8- Estimated comparative cost for similar sized individual display ad rates were estimated on closest display ad available to individual clients

9- Additional promotional support provided depends on the plan selected; please make sure you are aware of the potential difference.

10-Over all ad lay out will be decided by FVN and magazine, display ads will be arranged to provide the best overall appearance for the total ad.

11- Magazine ad rates quoted have not been inflated or adjusted in anyway shape or form, what you see is what you get, Snap-N-Trac Marine Inc. is operating as an unpaid facilitator.     

 

         This is an estimation of what the ad will look, full page 20 ad setup7.375" x 9.875 


 

 

ACME FISHING TACKLE

YOUR HI-RES

PRODUCT/SERVICE

PHOTO GOES HERE

 BOAR HAIR FLIES 1-888-555-5555

www.acmeflies.com

 

 

 

 

 

EACH

AD WILL BE

APPROX

 

1.75” x 1.75”

 

 

 YOUR

 AD

HERE